The use of analytics in decision-making: the role of information processing capability and analytical-based culture

Thumbnail Image
Aruleba, Omotayo Anthony
University of Lethbridge. Dhillon School of Business
Journal Title
Journal ISSN
Volume Title
Lethbridge, Alta. : University of Lethbridge, Dhillon School of Business
This study examines the role of data quality, organizational analytical structure, and bigness of data in the quality of decision making. It investigates the mediating role of information processing capability in the association of data quality, organizational structure, and bigness of data with decision quality. Furthermore, the moderating role of analytical-based culture in the relationship of information processing capability and decision quality is investigated. Data was collected from 54 industry professionals within the field of analytics. Ordinal linear regression analysis was used to test the hypotheses. The results support that data quality and organizational analytical structure have a positive effect on decision quality. Additionally, the results suggest that information processing capability is a significant and positive predictor of decision quality. Findings from this study contribute to the literature by providing understanding on the structural, process, and cultural view of the use of analytics within an organization.
decision making quality , analytics , organizational decisions , strategic decision making , big data , data-driven decision making , organizational culture