Encouraging live theatre attendance: innovating with the application of emerging technologies to attract contemporary audiences
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Date
2024
Authors
Zaredehabadi, Mahsa
University of Lethbridge. Faculty of Fine Arts
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Journal ISSN
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Publisher
Lethbridge, Alta. : University of Lethbridge, Dept. of Drama
Abstract
A Seussified Christmas Carol was presented in Fall 2023 at the University of Lethbridge's theatre, directed by Ryan Reese. I designed this project, taking on the responsibilities of set design and the design and animation of the projection images. The goal was to incorporate emerging technologies into live theatre to innovate and enhance the audience experience, to reach a wider audience. This production utilized Deepfake technology, a holographic projector, and projection screens to feature virtual images of deceased and living famous actors who interacted.
Description
Keywords
live theatre attendance , emerging technologies , attracting audiences , revitalizing live theatre , contempoary audiences