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dc.contributor.supervisor Magnusson, Kris C.
dc.contributor.author Hummel, Ruth
dc.contributor.author University of Lethbridge. Faculty of Arts and Science
dc.date.accessioned 2011-07-18T20:58:41Z
dc.date.available 2011-07-18T20:58:41Z
dc.date.issued 2010
dc.identifier.uri https://hdl.handle.net/10133/2480
dc.description xiv, 195 leaves ; 29 cm en_US
dc.description.abstract The purpose of this exploratory, mixed method study was to examine factors in students‟ university experiences that affected their future alumni engagement with their university. A web-based survey instrument was administered to 1,139 University of Lethbridge bachelor‟s degree holders who graduated during the University‟s first 40 years (1967 to 2007). Results indicate that the foundation for alumni engagement is set early in the student experience and is particularly affected by the nature of the relationships the student has with the institution. Alumni who were engaged as students were more likely to become engaged alumni through volunteer or donor activity. The higher alumni rated their satisfaction with factors present in their student experience and alumni relationship, the higher the likelihood that they stayed connected with and demonstrated their commitment to their alma mater. Recommendations for further research and for designing student and alumni engagement strategies are provided. en_US
dc.language.iso en_US en_US
dc.publisher Lethbridge, Alta. : University of Lethbridge, Faculty of Arts and Science, c2010 en_US
dc.relation.ispartofseries Thesis (University of Lethbridge. Faculty of Arts and Science) en_US
dc.subject Universities and colleges -- Alumni and alumnae -- Alberta -- Lethbridge en_US
dc.subject Universities and colleges -- Alumni and alumnae -- Alberta -- Lethbridge -- Societies, etc. en_US
dc.subject Universities and colleges -- Alumni and alumnae -- Public relations -- Alberta -- Lethbridge en_US
dc.subject Voluntarism en_US
dc.subject Educational fund raising en_US
dc.subject Dissertations, Academic
dc.title Factors influencing alumni connection and commitment en_US
dc.type Thesis en_US
dc.publisher.faculty Arts and Science en_US
dc.degree.level Masters


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