Browsing Business, Dhillon School of by Author "Azizi, Taha"

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  • Azizi, Taha (Lethbridge, Alta. : University of Lethbridge, Faculty of Management, c2011Management, 2011)
    This research focuses on dining experience as an example of experience marketing. In this study, the qualitative research method has been used to derive particular concepts involved in the dining experience from the bodies ...