Browsing Taylor, Aaron by Subject "Marvel Comics"

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  • Avengers dissemble! Transmedia superhero franchises and cultic management 
    Taylor, Aaron (IntellectArts and ScienceNew Media DepartmentUniversity of Lethbridge, 2014)
    Through a case study of The Avengers (2012) and other recently adapted Marvel Entertainment properties, it will be demonstrated that the reimagined, rebooted and serialized intermedial text is fundamentally fan oriented: ...